Aston Martin Cognizant Formula One™ Team shifts gear with OGIO
The combination of illustrious heritage, progressive technology and slick innovation will bring a different dimension to Formula One™ this season, as lifestyle brand OGIO becomes official team luggage supplier to Aston Martin Cognizant Formula One™ Team.
OGIO, owned by Callaway Golf Company, is a premium golf equipment and active lifestyle company with a portfolio of global brands, including Callaway Golf, Odyssey, TravisMathew and Jack Wolfskin.
But OGIO’s expertise extends to a vast range of expertly constructed luggage, backpacks, bags and accessories, which transcends sport and lifestyle.
The brand was founded in 1987 and has become well established with its ingenious designs and technologically advanced personal storage products – making them a vital cog in the wheel across a wide variety of motorsports and also in day-to-day general use.
It’s a partnership which complements many of the shared values and philosophies between the two brands.
To work with such an iconic car brand is a real privilege. As companies, we share many common attributes, such as craftmanship, passion and innovation.
Matthew Chapman, Head of Licensing & Merchandise, Aston Martin Cognizant Formula One™ Team said: “It’s hugely exciting to welcome OGIO as official team luggage supplier of Aston Martin Cognizant Formula One™ Team.
"The relationship with OGIO is a perfect fit for us – creativity, quality and progressiveness with a sustainable mindset are at the forefront of our brand values.”
Greg Pearse, Commercial Director of Callaway Golf EMEA – the parent company of OGIO – added: “We are thrilled to announce the partnership with Aston Martin Cognizant Formula One™ Team.
“To work with such an iconic car brand is a real privilege. As companies, we share many common attributes, such as craftmanship, passion and innovation.
"These are the values that continue to inspire us, and we are proud to be part of Aston Martin’s welcome return to the sport.”
