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Welcome to I / AM
I / AM
Member benefits
01
I / AM DROPS
Always be first in the queue for the latest DROP from the team. From exclusive merch and limited collabs to event invites and digital surprises, a season of moments just for I / AM members. No noise, just access.
02
Priority access
Go where other fans can't. Get early access to events, behind-the-scenes experiences, and team meet-ups including Grand Prix trackside moments and HQ tours. Plus, get 10% off your first order from our online store.
03
Exclusive content
What you don't see on social. From driver insights to behind-the-scenes access, we'll send exclusive content straight to your inbox so our members are always ahead of the curve.
I / AM DROPS
Amplify your fan experience
From exclusive collabs to once-in-a-lifetime prizes, I / AM DROPS is a series of unique and ultra-limited moments and fan experiences.
SEE WHAT'S DROPPING
I / AM ACTIVE
Move with us
Show up. Move your way. Find your people.
Introducing I / AM ACTIVE, a new way within I / AM to move, take time out and connect with others beyond race day.
JOIN THE MOVEMENT
Be in the loop
Shape the future of fan engagement
Share ideas, give feedback, and shape what's next.
JOIN THE CIRCLE
From the world of I / AM
Announcement
25 Aug 2026
Driven By Sound: Aston Martin Aramco x Defected Records
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Feature
7 Jul 2026
Behind the green door: A look inside I / AM House
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Feature
4 Jul 2026
"F1 saved me" – from an online meeting to lifelong friends
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Feature
29 Jun 2026
Feels like home
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Feature
27 May 2026
In the loop: Second I / AM THREE SIXTY members meet takes place in Montréal
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Feature
7 May 2026
Shaping the future: I / AM THREE SIXTY members meet in Miami
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Feature
4 May 2026
Making Miami Grand Prix week yours at The Stilt House
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Feature
2 May 2026
Run Club with Celsius hits Miami
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Announcement
10 Apr 2026
Introducing I / AM THREE SIXTY: Shaping the future of fan engagement
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Feature
20 Mar 2026
Pitlane to paddock: Going trackside at the Australian Grand Prix with I / AM
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1 — 10
It's become a way of life. I / AM makes me feel part of the team's journey.
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