Aston Martin Aramco Formula One Team is delighted to announce an extension and enhancement of its partnership with Global Partner Pepperstone, the global online trading provider, alongside the appointment of two-time Formula One World Champion Fernando Alonso as a global ambassador for the brand from next year.
Announcement
27 Oct 2026
Aston Martin Aramco and Pepperstone extend partnership, with Fernando Alonso appointed Global Ambassador
The expanded partnership will be celebrated at the Mexico City Grand Prix this coming weekend, where Fernando will race with a specially designed Pepperstone helmet, bringing the collaboration to life on one of Formula One's most vibrant global stages. The AMR26 will also showcase new uplifted branding on the halo and side chassis as well as on the fin.
At the heart of a partnership that has been hugely successful in delivering against Pepperstone's objectives since its inception in 2025, is a common philosophy: better decisions come from experience, trust and an unwavering attention to detail. Whether navigating the complexities of global financial markets or competing at the pinnacle of motorsport, success demands the ability to analyse information, challenge assumptions and identify the smallest opportunities to improve.
The appointment of Fernando Alonso as Pepperstone's global ambassador from next year brings this philosophy to life. With more than two decades of experience competing at the highest level of motorsport, Fernando embodies the value of experience, instinct and meticulous preparation. His relentless pursuit of performance and refusal to settle for anything less than his best make him a natural ambassador for the Pepperstone brand.
Jefferson Slack, Managing Director of Commercial and Marketing, Aston Martin Aramco Formula One Team, said:
“We are delighted to extend and expand our partnership with Pepperstone and to see Fernando take on the role of global ambassador. In Formula One, performance is rarely defined by one big decision. It's the result of thousands of smaller decisions, informed by data, experience and a determination to keep improving. That philosophy resonates strongly with Pepperstone and this new extension of our partnership is a testament to how well the partnership has performed to date.
"The Mexico City Grand Prix provides a fantastic opportunity to celebrate that and to bring our expanded partnership to life."
Tamas Szabo, Group CEO Pepperstone, said:
"Extending our partnership with the team and welcoming Fernando Alonso as a global ambassador is an exciting next chapter for Pepperstone's partnership with Aston Martin Aramco Formula One Team. Fernando's extraordinary experience, competitive mindset and relentless attention to detail perfectly reflect our belief that Better Never Settles.
"While this global partnership strengthens our connection with audiences around the world, Latin America remains an important growth region for Pepperstone, and we're committed to building stronger connections across the region as we celebrate in Mexico City."
Fernando Alonso, Aston Martin Aramco Formula One Team driver and Pepperstone Global Ambassador, said:
"Experience teaches you that the smallest details can make the biggest difference. Throughout my career, I've learned that you never stop looking for ways to improve, whether that's understanding the car, analysing data or making decisions under pressure. It's about trusting your preparation, using your experience and always looking for that next improvement.
"I'm excited to become a global ambassador for Pepperstone and to celebrate the partnership with a special helmet in Mexico this weekend."
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