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I / AM

Join the community

I / AM hero
All welcome

Join us, and make your mark on F1

You. Us. Together. Collectively we can do something amazing in this team, this sport, and beyond. All in. All welcome. All celebrated. Bring your thing.

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I / AM
I / AM
I / AM membership

Be part of the team

I / AM is our official, free-to-join membership programme - but it's also so much more. This is a platform for fans to share their voice and be a part of a global network of passionate, active individuals led here by passion for our sport and the values we uphold. Join us for access to the most exclusive, rewarding and inclusive fan community on the grid. A platform for greatness. All in. All welcome. All celebrated.

We've launched #IAMCREATIVITY and #IAMSTORIES as the first two initiatives of the I / AM programme.

Join us
Get up close with the team
Get up close with the team
Through your creative lens


Our fans mean everything to us, and we want to celebrate fans at every turn. Acknowledging your passions, championing your creativity and showing our thanks for your support for the team. So this year, we’ll be giving the camera to you, our fans, to capture the Grand Prix weekends through your creative lens. We’ll be calling on our fans in each race location; photographers, videographers and artists alike to cover the race with us from home or at the track. Standby for more.

Become part of I / AM and share your passions. 

Join I / AM
Inspiring creativity
Inspiring creativity
Voices that shape our sport


#IAMSTORIES | VOICES: A global interview series that anyone with a passion for our sport can be a part of. This series is a celebration of the diverse and unique voices who make up our world of Formula One, from the legends, to team members and fans from across the globe. Everyone remembers the first time they experienced the noise and drama of a Grand Prix, the first time they felt elated, frustrated or disappointed with their team. Share your voice, your experiences and connect with the world through #IAMSTORIES | VOICES. Sign up to I / AM for a chance to be featured and stay tuned for more from #IAMSTORIES.

Join I / AM
Closer to the team

I / AM benefits


Know first

Be the first to know what's happening in the team – direct from us.


See more

Get members-only content and exclusive experiences to get closer to the heart of the team.


First in line

Be first in line for limited-edition apparel drops and wear the team colours with pride.

Our commitment

Without you, there's no us

Fans are the lifeblood of our sport and we’re committed to placing you at the heart of everything we do. Together we will drive the sport forwards and take each and every one of you for the ride.

Our commitment
For the fans
For the fans
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