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Cognizant Driver Masterclass

In a brand-new series, Fernando Alonso, Jessica Hawkins and Pedro de la Rosa dissect every element of a racing driver's craft and reveal why success behind the wheel relies on intuition.

Z92 9910 copy

Skill. Speed. Experience. Fernando Alonso, Jessica Hawkins and Pedro de la Rosa have driven countless miles, honing their craft over many years.

Decades of experience fuel their intuition and, together with our Title Partner, Cognizant, we're tapping into the expertise of these three members of the AMF1 driver squad to provide an unparalleled insight into the art of racing and just what it takes to succeed behind the wheel.

Our new Cognizant Driver Masterclass series explores every element of a race driver's craft; from taming a 200mph racer in the driving rain to nailing the perfect qualifying lap when the stakes are high and all eyes are on you, the margins between success and failure are fine.

Intuition takes over.

Episode 1 | The Start

You can't win a race at the start, but you can lose it. From the moment the lights go out, your race can be defined in a matter of metres. There's little time to think as you drop the clutch, deftly feed in the throttle to keep your wheels from spinning, race through the gears and precisely position your car in the wheel-to-wheel sprint to Turn One. Fernando, Jess and Pedro reveal how to master a race start and why it relies on intuition.


The Start

Success behind the wheel of an F1 car is all about intuition.

At a race start, there is seldom time to think. Fernando Alonso, Jessica Hawkins and Pedro de la Rosa reveal why drivers need to react fast and rely on experience to allow intuition to take over.

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Episode 2 | The First Lap

No two first laps of a Grand Prix are the same. With tyres and brakes not at their optimum temperature, and rivals swarming all around, you need to be decisive. Seizing opportunities and adapting to challenges without hesitation is vital – and often what sets great drivers apart from the merely good ones. Together with Cognizant, Fernando, Jess and Pedro reveal the secrets behind the perfect opening lap.


The First Lap

"Intuition is making sure that you take every opportunity that is available."

Full of adrenaline and often eventful, a first lap is all about tapping in to the intuition drivers have built through experience.

Cognizant can engineer that same intuition into your business.

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Episode 3 | Qualifying

Leave nothing on the table. Hit every apex and maximise the racing line, and you’ll book a spot on the upper echelons of the grid. Push too hard, make a mistake, or hesitate, and race day will become that much harder. Qualifying can make or break your weekend. Cognizant, Fernando, Jess and Pedro tell us what it takes to set the track alight on Saturday.  



Cognizant know what it takes to maximise your opportunities.

Qualifying requires bravery and a sharp eye for detail.

Jessica, Pedro and Fernando are no strangers to this.

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Episode 4 | Tyres

Take care of the tyres, and they'll take care of you. Transferring the sensations of the track to the driver, tyres are one of the most important parts of the package. It's crucial to get the most out of them, in order to get the most out of the race. Fernando, Pedro and Jess tell us how they take care of the tyres – and how it feels when the tyres start to go...



Tyre management has become an art in itself.

Squeeze the most out of them, and they'll reward you.

Together with Cognizant, we look at this critical skill.

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