Your pass to moreYour pass to more

SIGN UP / SIGN IN

Welcome to I / AM

I / AM is your gateway to the world of Aston Martin Aramco Formula One Team. A world that moves fast, breaks boundaries, and puts you at the heart of the action.

As a team, we're powered by the collective and our fans are always at the centre of it.

What started as a platform has grown into a global community built around shared passions, shared experiences and the feeling of being part of something bigger.

This is more than just a free-to-join membership. This is how you get closer to the team and the sport than ever before.

I / AM

Member benefits

01

I / AM DROPS

Always be first in the queue for the latest DROP from the team. From exclusive merch and limited collabs to event invites and digital surprises, a season of moments just for I / AM members. No noise, just access.

02

Priority access

Go where other fans can't. Get early access to events, behind-the-scenes experiences, and team meet-ups including Grand Prix trackside moments and HQ tours. Plus, get 10% off your first order from our online store.

03

Exclusive content

What you don't see on social. From driver insights to behind-the-scenes access, we'll send exclusive content straight to your inbox so our members are always ahead of the curve.

I / AM DROPS

Amplify your fan experience

From exclusive collabs to once-in-a-lifetime prizes, I / AM DROPS is a series of unique and ultra-limited moments and fan experiences.

SEE WHAT'S DROPPING

I / AM ACTIVE

Move with us

Show up. Move your way. Find your people.

Introducing I / AM ACTIVE, a new way within I / AM to move, take time out and connect with others beyond race day.

JOIN THE MOVEMENT

5050 1440

Be in the loop

Shape the future of fan engagement

Share ideas, give feedback, and shape what's next.

JOIN THE CIRCLE

1440x1200 (2)

Store discount

10% OFF FIRST ORDER

From the world of I / AM

STORIES

Explainer Article Hero 1440x1200

Announcement

25 Aug 2026

Driven By Sound: Aston Martin Aramco x Defected Records

I AM House list image

Feature

7 Jul 2026

Behind the green door: A look inside I / AM House

Fan portrait list image

Feature

4 Jul 2026

"F1 saved me" – from an online meeting to lifelong friends

Feels like home list image

Feature

29 Jun 2026

Feels like home

I AM 360 Canada list image

Feature

27 May 2026

In the loop: Second I / AM THREE SIXTY members meet takes place in Montréal

I AM 360 Miami list image

Feature

7 May 2026

Shaping the future: I / AM THREE SIXTY members meet in Miami

Stilt House list image

Feature

4 May 2026

Making Miami Grand Prix week yours at The Stilt House

Celsius run club list image

Feature

2 May 2026

Run Club with Celsius hits Miami

I AM 360 article list image

Announcement

10 Apr 2026

Introducing I / AM THREE SIXTY: Shaping the future of fan engagement

Australian GP trackside list image

Feature

20 Mar 2026

Pitlane to paddock: Going trackside at the Australian Grand Prix with I / AM

Aston Martin F1

It's become a way of life. I / AM makes me feel part of the team's journey.
Bryan – I / AM member